Start Up Research - the insight you need to strive ahead with confidence
Starting a business can feel overwhelming. Everything has an element of risk and it can feel a bit like you’re wandering into the unknown. On the one hand, you’re nervously excited to move things forward, but there’s also the fear of getting things wrong. Market research reduces that element of risk, giving you the insight you need to strive ahead with confidence.
Prioritising your brand proposition and target market, and getting them correct from the outset, can save you time, money, heartache, lost sales and frustration. Ultimately, it can be a make or break for your business.
It’s about identifying the value of your new product or service to potential customers. What might drive them to buy? What need does it satisfy - both practically and emotionally? It’s also about identifying your market - who are your potential customers and where are they? Who are your competitors? Do you have a tangible competitive advantage?
At Vision One, we specialise in market research for startups and businesses developing new products and services. We are a multidisciplinary team of business research experts who can guide you through the early days, and, importantly, continue to deliver game-changing insight as your business evolves and grows. If you want to find out how we can help your new business to grow, including some great free advice, give us a call - we’re a friendly bunch.
Why Research Matters
We combine the very best in traditional techniques with our own, award-winning, innovative approaches. Experts in both qualitative research (focus groups, depth interviews) and quantitative survey research services (online research, telephone surveys etc) for business startups, we can tackle things from multiple angles to provide you with a whole new level of strategic insight.
We delve deep to fully explore perceptions and reactions to your product proposition. We use the perfect combination of research tools to identify the right locations, find your optimum price point and develop the right business and communication strategies. We give you strategic insight, confidence and a clear direction.
But that’s not all. Once you’ve developed your proposition, we can also help you to develop your product or service - including creative, dynamic ideation sessions that generate and explore the best product or service ideas for your business.
Our Start-Up Clients
We've worked with some fantastic brands, helping them to develop their ideas and thrive. Here are just a few of the brands that we’ve worked with, and some that we continue to work alongside on their brand growth journey.
Supporting Businesses and Entrepreneurs with Insights into Research and expanding their business
Learn More, Earn More
Developing online education and networking in this digital era
Leading The Way
Concept & Brand Development for innovative in-ear performance measurement
Exploring the interest for replacing the conventional convenience technology with new additional services
Developing a digital brand for furthering business and life skills
For The Curious
Inspired Brand Tracking for one of the UKs fastest growing travel brands
For further information on Start-ups, go to Startups.co.uk. If your company is a start-up and would like to talk to one of our research experts then contact us on 0203 693 3150, or fill in the form by clicking the button below.