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Market Research Company for Brands and Agencies

Vision One | London Research Agency UK | Powering Business Decisions

Consumer & B2B Market Research Company5 Star Review

Your partner for UK, European and  International Research

‘Clutch Champions 2025’ and Greenbook Recommended

How we collaborate to drive research outcomes

We provide qualitative (focus groups, interviews) and quantitative (surveys) research for local to global markets. From testing products to understanding consumer behaviour or validating brand strategy, our fast, cost-effective insights are tailored to your goals and industry. Ready to get insights that drive results? Drop us a line or book a meeting today.

Human Development
Human Understanding

Gain a deeper understanding of your customers with advanced segmentation, profiling, and behavioural analytics.
Our solutions help uncover their motivations, preferences, and decision-making patterns, empowering smarter marketing, personalization, and business growth.

Brand Development
Brand & Communications

We help grow your business through expert brand development, real-time tracking, advertising, and strategic messaging.
Our branding and communication services are tailored to boost visibility, engagement, and trust across digital and traditional channels.

Innovation
NPD, Product & Pricing

Drive successful launches with expert-led product strategy fueled by powerful consumer insight.
From idea generation and concept testing to pricing optimization, we use data-driven insights and customer validation to ensure your product meets market demand and maximizes ROI.

 

Looking for B2B, Consumer, or Social Research?

Select the type of market research you are looking for

Business to business (b2b)   

 Consumer research  

Social research

 

 

five star feedback Vision One

“I’d really recommend this agency. From enquiring about our market research project, they sought to really understand our questions and needs. Results were delivered really quickly without compromising the quality of research and delivery of result.” 

READ MORE TESTIMONIALS

 

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British-Heart-Foundation
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Award-Winning UK Market Research Agency

Make smarter decisions with data-driven confidence.

Our expert team of qualitative and quantitative researchers empowers UK and international businesses to unlock growth through powerful consumer and market insights.

  • Award-winning Best Market Research Agency recognised by the Drum
  • Trusted by global brands across key industry sectors
  • Rated 9.4 (out of 10) for actionable insights and satisfaction
  • Advanced Research Unit tackles complex business challenges
  • Strategic insights drive measurable brand and market growth
  • ISO 20252:2012 certified for quality and research rigour
  • Specialists in Brand, Product and Communications research
  • MRS Company Partners, accredited for ethical, transparent research best practices

Learn More

 

Brand tracking is arguably the most important strategic insight tool for consumer brands. We help you to understand how best to grow your brand.

Need help?  We have a range of guides available. Just drop us a line.

 

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Turbocharged Decision-Making

We are quick, responsive, and all our research is customised precisely to your needs, ensuring you get exactly what you need every time.

Email us at mail@visionone.co.uk
Complete the enquiry form
or book a meeting below.

Powering Business Decisions

 

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Frequently Asked Questions – Vision One Research

At Vision One Research, we deliver a comprehensive suite of market research solutions designed to drive strategic growth. Our core services include brand tracking, customer satisfaction and experience surveys, market segmentation, and custom strategic insight reports.

We empower businesses across diverse industries, from retail and healthcare to finance and FMCG, with data-driven intelligence that supports smarter decisions and measurable results.

We adopt a mixed-method approach combining both quantitative (e.g., structured surveys, statistical modelling) and qualitative (e.g., in-depth interviews, focus groups) techniques.

Our methodologies are enhanced by advanced analytics, including sentiment analysis, regression modelling, and predictive insights. This ensures a holistic understanding of your audience and market trends, tailored precisely to your research objectives.

Data integrity is at the heart of our research process. We are ISO 20252 accredited and utilise robust sampling frameworks, meticulous data validation techniques, and continuous quality monitoring throughout the research lifecycle.

Every dataset undergoes thorough checks to ensure accuracy, reliability, and compliance with industry standards, including ESOMAR and GDPR guidelines.

Project timelines depend on the complexity and scope of the research. However, most projects are completed within 2 to 6 weeks, balancing speed with rigorous quality standards. Clearly, cSat and brand tracking projects last for the duration of the contract.

We work closely with your team to establish timelines that meet your goals without compromising data depth or analytical precision.

For any business, market research provides clarity about customer needs, market demand, pricing strategies, and industry trends. It supports innovation, validates business ideas, and ensures that marketing messages are effectively targeted. Businesses that invest in consistent market research are better positioned to respond to market changes, attract loyal customers, and maximise ROI.

Getting started is simple and seamless. Visit our official website to explore our offerings, or contact our team directly for a free initial consultation. Whether you’re exploring brand development, customer insights, or market expansion, we’re here to guide you from first contact to final recommendation, transforming insights into impactful business actions.

Top market research companies UK (ranking in 2025)

  1. Vision One Research – 85-87 Bayham Street, Camden, London
  2. Mackman – Wivenhoe Park University of Essex, Colchester CO4 3SQ
  3. Brandspeak – 1st Floor, London W8 6SN
  4. Ipsos – 3 Thomas More St, London E1W 1YW
  5. MEL – Somerset House, 37 Temple St, Birmingham B2 5DP
  6. Savanta – 60 Great Portland St, London W1W 7RT
  7. DJS Research – 3 Pavilion Ln, Strines, Marple, Stockport SK6 7GH
  8. System1 – 52 Bedford Row Holborn London WC1R 4LR
  9. Kantar – 30 Stamford St, London London SE1 9LQ
  10. B2B International – 10 Triton St, London NW1 3BF

Talk to Our Business Research Experts Today

 

Need actionable insights into your market or consumers?

 

Our team of business and consumer research specialists helps companies like yours solve strategic challenges with data-driven solutions.

Have questions? Message us or book a call. Our experts are ready to help.

 

Best market research companies London (UK)

With 25 years of experience, Vision One is a strategic insight agency working with leading UK and International brands. Our specialist marketing and business expertise can help you build and track brand awareness, improve customer satisfaction and develop your products and services. We are also one of the UK’s top market research companies and three-time winners of the ‘Best market research agency’ award.

Our team and network of international market research consultants are dedicated to helping you enhance your marketing communications, boost sales, and improve your overall business performance. Gathering and interpreting business information is highly specialised, requiring innovative skills and ground-breaking methods that reveal deeper insights.

Vision One is the perfect choice if you are looking for a leading, top market research agency in Europe and EMEA. All our projects are led, from start to finish, by our experienced Directors. As a member of the UK Market Research Society (MRS), you will find us in their market research agency directory, alongside other specialist strategic insight agencies and brand research experts. Alternative market research agency lists include The Research Buyers GuideAQR, IQCS and ESOMAR. We are also part of key supplier groups such as Greenbook and The Drum.

London Market Research 

Unlike many other global market research companies and consultancies, we are unique in that we have UK offices in Central London (Camden), Birmingham and in the North West (Liverpool) and a network of international research partners across the globe offering local support wherever you are.

Our qualitative and quantitative research and insight expertise spans various business sectors and industries. In particular, our industry expertise is extensive. It includes advertising and PR agencies, financial services, food and drink, packaging research, FMCG, housing, local government, manufacturing and brands, retail and shopping, service providers and associations.

Vision One’s business-to-business market research (B2B) experience is extensive. We work with small businesses (SMEs), social and health (NHS), local and central government, housing and charities.

Award-winning Vision One is among the leading market research agencies in London  and the winner of The Drum’s Best Market Research Agency 2020 and 2021, so it is no exaggeration to say that we are one of the best. Over the last four years, our satisfaction level has been 99%.

Strategic Research Insights

During economic downturns, many businesses make the mistake of cutting back on their marketing and product development budgets. But this is the ideal time to grab market share from your competitors.

Many research firms in United Kingdom also tend to place too much emphasis on understanding their existing and most loyal customers. However, time and time again, our experience has shown that some of the best and most actionable insights are often gleaned by engaging with less loyal and committed customers.

As one of the UK’s leading qualitative research companies, our methods are innovative, pioneering, rigorous and creative – providing deeper understanding and game-changing, detailed insights. Along with other top survey market research agencies, we also use the most advanced analytical and statistical techniques available, enabling us to get to the heart of your business problem.

Research Company Services

As one of the best focus group companies and qualitative research agencies, we offer UK-wide and London focus groups, moderators and in-depth interviews and eye-tracking across Great Britain and beyond in Europe, and the rest of the world. Our quantitative surveying methods provide statistically robust findings, including telephone and online market research survey services using the latest survey technology. To us, it’s about delivering something unique and meaningful with unparalleled insight. That’s why every project is bespoke and tailored to our client’s needs.

Global Research
Specialising in multi-country and international market research, we cover all major territories and countries globally with both Global B2B and International B2C markets.

Our specialist consumer and business insight consultancy services include advertising and awareness tracking, business and B2B research, brand health, Brand Love and brand tracking research and customer satisfaction research (cSat). We also help marketing agencies and brand owners develop and improve their packaging design through our packaging research services.

Other insight services include concept testing, product testing, and new product development. We work with companies of all sizes, from start-ups and SMEs to large international brands.

Research Coverage

Finally, in addition to our nearby research offices in London, which are in Camden in Central London, we also have local branches in Birmingham, Liverpool and Leeds, ensuring we can provide national and international market research locally across the UK. So why not drop us a line if you are looking for the best quantitative or qualitative market research consultants in London? Our consumer and business market research company services also cover the whole of Great Britain. In addition, our market research company office also covers South East England and Home counties. This also includes businesses in Berkshire, Buckinghamshire, Kent, Hampshire, Surrey and Sussex.

Most of all, thank you for exploring our Vision One market research company website. We hope to hear from you soon.

Best regards,
Tony Lewis
Author, CEO & Founder
Vision One Market Research London (UK)

 

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