Big news from Vision One HQ.

We’re now accredited by the Good Business Charter (GBC), the UK’s go-to benchmark for responsible business.

This accreditation isn’t just a badge on our website. It’s a celebration of the way we choose to do business: putting people, society and the planet at the heart of everything we do. For us, good research and good business go hand in hand.

What is the Good Business Charter accreditation?

Earning the GBC stamp means we meet high standards across people, planet, customers, suppliers and tax. In simple terms:

We don’t just talk about doing the right thing — we actually do it.

It demonstrates that our values are embedded in the way we operate and that we continue to uphold responsible practices at every level of our organisation. We’ve always aimed to embody this philosophy but now it has been formally recognised, which is another great milestone for us as a business.

This certification tells our clients, employees, suppliers and community, that Vision One is committed to fairness, sustainability and ethical behaviour in every corner of our business.

“VisionOne Research’s commitment to our 10 Good Business Charter components shows that doing the right thing by employees and customers is both achievable and sets the foundation for integrity and trust. We are delighted to be part of their responsible business journey.”

Jenny Herrera, CEO of the Good Business Charter 

How does this help us and the wider community?

For our clients and partners

For anyone working with Vision One, this accreditation provides an additional layer of reassurance:

We operate with integrity

Our practices are ethical, transparent and aligned with the core principles of responsible business — both for the insights we deliver and in the way we run our organisation.

Your ESG commitments are strengthened by partnering with us

Choosing Vision One, means choosing a research partner whose values support your own sustainability and governance objectives.

You can trust our approach

From fair contracts to inclusive working practices, our accreditation signals that we take our obligations seriously.

The ten requirements for Good Business Charter accreditation

Here are the ten demands that must be met for qualification:

What it means for our team

Our people are at the heart of Vision One, so this part makes us particularly proud:

• Everyone is paid fairly and treated fairly
• We actively support wellbeing, work–life balance and secure working arrangements
• We champion diversity, inclusion and giving every team member a voice

A supportive workplace isn’t an afterthought here — it’s the foundation of our culture. Happy team = better insights = happier clients.

Making a difference beyond our business

Good business doesn’t stop at our office door.

By committing to fair taxes, ethical sourcing, prompt supplier payments and a strong environmental policy, we’re contributing to a healthier economic ecosystem and a more sustainable future.

We’re also joining a growing community of organisations raising the bar for responsible practices. And we love being part of a movement that aims to make business better for everyone.

Why the Good Business Charter stands out

The GBC is widely regarded as a clear and trusted marker of responsible business in the UK.
Unlike many complex ESG frameworks, the Charter distils good business practice into ten accessible commitments that are easy to understand and measure.

This transparency makes the accreditation meaningful for clients, employees, investors and the wider public, and strengthens our position as a partner who takes ethical practice seriously.

Looking ahead

This accreditation confirms our continued commitment to building Vision One on responsible, sustainable and people-centred values.
It supports our ambition to create long-term positive impact for our clients, our team, our suppliers and the communities we serve.

We are proud to join the Good Business Charter community and look forward to sharing more about our progress as we continue to champion better business practices and lead the way within the research industry.