David Robertson

Chief Financial Officer

Vision One welcomes David Robertson – our new fractional Chief Financial Officer

David Robertson joins Vision One as a fractional CFO, bringing more than 20 years of senior financial leadership experience, with a strong track record of driving strategic growth, improving performance, and guiding businesses through periods of transformation. His role will focus on strengthening the financial foundations of the business—introducing greater clarity around investment decisions, improving forecasting, and ensuring that Vision One is set up to scale sustainably as demand for insight-led services continues to grow.

Vision One Senior Leadership Team 2024
David Robertson joins the Senior Leadership Team 2024

The Role

At a strategic level, David will help Vision One move beyond traditional financial management into a more forward-looking, commercially driven model. This includes identifying where the business should invest—particularly in new technologies, data capabilities, and AI-driven insights tools—to enhance the value delivered to clients. By bringing a more structured approach to capital allocation and ROI measurement, he will enable the business to invest with confidence, accelerating innovation while maintaining financial discipline.

What this means for clients

For clients, this translates into a more capable and future-ready partner. With stronger financial planning and investment behind the scenes, Vision One will be better positioned to expand its capabilities, develop new products, and deliver deeper, more actionable insights.

David’s experience in aligning financial strategy with long-term vision will ensure the business continues to evolve in ways that directly support client growth—helping them make smarter decisions, faster, with greater confidence.

David-Robertson-CFO-Liverpool-Cheshire-NW
David Robertson (Fractional CFO)

About David

A highly motivated, dynamic and commercially focused qualified accountant with over 20 years’ experience acting as a Financial Director. Driving strategic growth, transforming operations, and leading organisations through change. Proven record of delivering multi-million-pound revenue growth, spearheading successful acquisitions, and building resilient executive teams. Adept at navigating complex regulatory environments and aligning stakeholders with long-term vision.

David has a wealth of experience in different sectors, including Recruitment, Insurance, IT service delivery and hospitality and tourism.

Adept at navigating complex regulatory environments and aligning stakeholders with long-term vision. His industry experience includes:

✔️ Recruitment: Global Recruitment company

✔️ Insurance: High Net Worth Broker

✔️ IT: Global IT service company

✔️ Renewable: Import and UK Distribution centre

✔️ Hospitality & Tourism: National Hotel and Brewing chain

Experience and Expertise

More recently, David was the F.D. of a global recruitment business for 12 years.

Increasing the Global footprint of operations by opening new offices in Ghana, Albania & Poland.

Coaching and developing a highly functioning finance team, in particular, the payroll manager to the Financial Controller role.

Working with the Managing Director and senior people to drive efficiencies, accountability and increase shareholders’ wealth.

Improving the relationship with external stakeholders, clients, banks and auditors.

Recent Interview

Tony Lewis recently sat down with David over a cup of coffee to better understand what makes him tick. The first question she asked was…

Do you have any hobbies or interests?

I’ve always been a keen sportsman and enjoyed playing Rugby League and football for local teams in Warrington, but now I largle play (and almost) enjoy playing golf when I’m not in the rough!

Tell us about your family

I have two children Ewan and Abbie. Ewan as just started his career as a Tennis coach and Abbie is at university.

Do you have any side hustles or work outside of finance?

I’m also a trustee at my local Community Centre near Warrington

Get In Touch With David

Always keen to learn more about new approaches or to hear from new clients and their research challenges, please feel free to get in touch. You can also book a 15-minute meeting if you have any research you wish to discuss.

Phone

Call 0203 693 3150

LinkedIn

Connect with me on LinkedIn