Laundry Product Research | Focus Group

Get paid for taking part in our Face to Face Focus Group

We are hosting a series face to face focus groups to talk about the use of laundry products and we would like you to take part! We would like to hear from you if you live or work in Manchester or London and are the main decision-maker in choosing your household’s laundry products and for doing the majority of your own or your household’s laundry.

The focus groups will be in a face to face setting within a viewing facility in central Manchester and London in February 2022. You will participate in an open conversation with other people alike and it will be hosted by one of our friendly moderators.

You will be sent some products to try after the focus group. You will need to try the product on a couple of occasions, complete a short online questionnaire and follow up with a short 10-minute telephone interview to discuss your experiences of using the new product.

The Focus Groups will take place on February 9th, lasting a total of 90 minutes. As a “Thank You” for taking part in our research and sharing your thoughts with us, you will receive an incentive of £75 cash which will be transferred into your nominated bank or PayPal account.

(If you’ve never been fortunate to participate in traditional or online Focus Groups or In-Depth Interviews before then we suggest you read this brief introduction). Next to the form below, are a small selection of the many positive comments that our participants have left.

We would like to hear from you if:

What’s Next?

If this sounds fun and of interest to you, please complete the form below before the deadline date of Friday, 4th February 2022.

Once completed, a member of our team will call you in the coming days where you will be asked to provide further information about yourself to assess whether you fit the profile required for this project. You will then be informed if you are eligible and if so, receive more detailed instructions about the project. Any information you share with us is kept confidential and is not shared with any third party.

For any questions about our research, you may have, please feel free to email [email protected].