October 10, 2022
Human beings are very visual, and as 90% of the information that comes to the brain is visual, brands will need to tap into that “optic nerve”…
According to Google Trends, there were exactly 62 million search results for the term infographic as of April 2015. And it is no wonder! – Infographics are 30 times more likely to be read than plain and boring text articles.
Data, design, stories and shareability. Infographics are a really good way for brands to prove through leadership and insight that is supported by data. They also have the chance to be repurposed in a number of ways by being broken into smaller chunks that can live across multiple platforms and channels. The process of an infographic starts with the inspiration and the creation, then it is published, shared, repurposed and analysed.
The most common types of infographic:
Vision One has highly visual management reports, and infographics play an important part in this. If you are looking to create your infographics and don’t have the greatest digital artistic skills, then there are a couple of sites available to you to help you. Visit Piktochart or Canva to browse and create beautiful infographics without too much effort.
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Brand reputation is the public’s perception of a brand, shaped by customer experiences, trust, values, and communication. For marketers, it’s a vital asset that drives loyalty and competitive advantage. Actively measuring and tracking brand reputation identifies risks, strengthens credibility, and ensure long-term growth
The Z test is a statistical method used in research to check if differences between groups or results are real or just due to chance. By comparing data to an expected average, it helps businesses confirm whether findings are meaningful, giving confidence in decisions based on survey results.
