Public Sector, Behaviour Change and Social Research
Vision One - Award-winning social market research companies with a sense of purpose
Looking for Social Research Companies on the Crown Commercial Service Framework?
Housing | Charities | Local Government | Transport & Leisure | Public Opinion | Trusts | Not-For-Profit (NPO)
Social Market Research Company
Shaping better outcomes through research
Vision One offers social market research that examines sensitive issues, including sexual health, mental health, education, sports, lifestyle, and transportation. We help achieve behavioural change with actionable insights.
Research Team that Cares
- We love working with ethical and socially-focused organisations that are creating better outcomes for the community
- Winners of The Drum’s Best Market Research Agency award
- Rated 9.4 (out of 10) by UK research buyers
- Advanced Research Unit to tackle social change
- ISO 20252:2012 international accreditation
- MRS Company Partners
We make your decision-making simple and easy! Innovators in research, our qualitative and quantitative studies help unravel social issues and behaviours to drive your organisation forward.
Our expertise includes Charities and Voluntary sector, Culture and Heritage, Local and National Government, Housing, Education, Transport, Health, Sport and Leisure.
We understand the challenges you face in striving to improve your services in the face of an increasingly demanding population and in reaching diverse audiences.
You’ll find us refreshingly different, approaching issues from multiple angles. Our experts include; psychologists, behavioural economists, social scientists, marketers, and, of course, a team of experienced researchers – combining traditional qualitative and quantitative methods with our own innovative, market-leading techniques.
Why Clients Love Us
A wide range of exciting research approaches includes qualitative focus groups, co-creation workshops and depth interviews, ethnography and eye-tracking, and quantitative surveys research methods to understand social issues and behaviours. We know you want quick, affordable and precisely tailored to your needs. So drop us a line or book a meeting today.
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Culture and Society & Trends
We help you to better understand people, cultures and society. We provide measurements and insights, from customer satisfaction and campaign evaluation, to public opinion, diving deep into their minds and behaviours to unravel new truths and opportunities.
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Ideation, Co-creation & Testing
We help identify opportunities and ensure your new services, initiatives and products are a success. Our extensive social research toolkit and expertise covers idea generation, co-creation, concept and product/UX testing.
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Stakeholder & Consultations
We help you curate the feedback you need from stakeholders, tenants, employees and the wider public, to help develop policy and demonstrate due diligence. Talk to our social research experts for more info.
Frequently asked questions on Social Research and Vision One
Social research agencies investigate human behaviour, social trends, and public opinion to inform decisions by governments, businesses and non-profits.
They design and conduct both quantitative (e.g., surveys, polls) and qualitative (e.g., interviews, focus groups) research to gather data on specific populations or issues. Their work includes data collection, analysis and reporting, often producing insights through clear visuals and summaries. Agencies also evaluate the effectiveness of public policies, programmes or campaigns, and offer recommendations for improvement. They provide strategic consulting, helping clients craft evidence-based messaging, policies or services.
A wide range of organisations commission social research companies in London or across the UK, like Vision One, to gather insights, evaluate programmes or inform decision-making. These include:
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Government bodies – to assess public needs, evaluate policies or guide service delivery (e.g., health, education, housing).
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Non-profits and NGOs – to measure impact, understand community needs or support funding applications.
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Academic institutions and think tanks – for independent research or to support policy recommendations.
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Charities – to evaluate outreach programmes and understand the populations they serve.
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Corporations – especially those in healthcare, media or CSR, seeking insight into social trends or consumer behaviour
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International agencies – Examples include the UN or World Bank to monitor development programmes or inform global policy.
Social market research companies are often focused on giving the public a voice – they use a mix of quantitative and qualitative methods to gather insights:
Quantitative methods:
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Surveys (online, telephone, face-to-face, postal): structured questionnaires for statistical analysis. Ideal for customer satisfaction and customer experiences.
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Omnibus surveys: shared surveys with multiple clients on a single sample.
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Panels: pre-recruited groups used for regular or longitudinal tracking.
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Experimental research: testing responses to changes in variables (e.g. pricing, messaging).
Qualitative methods:
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Focus groups: guided group discussions to explore attitudes and perceptions.
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In-depth interviews: one-on-one conversations for detailed insights.
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Ethnography: observing people in their natural environment.
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Online communities: virtual platforms for extended qualitative engagement.
Want more info?
We are quick and responsive, and all our research is customised precisely to your needs. Complete the enquiry form, email us at [email protected],or book a meeting below.
Powering Business Decisions
We're here to help
Our social research experts are here to solve your organisation’s challenges.
Drop us a line, or book a call with our experts who are ready to help.
Or call us on 0203 693 3150.
