GBC Means More Good News

But quality is one part of the whole picture. As well as ISO 20252, we are proud to be signed up to the Good Business Charter, which recognises our commitment to responsible, ethical and sustainable business practice. Together, these two accreditations reflect how we work – not just what we deliver.

  • ISO 20252 assures the quality, governance and reliability of your research – from quotation right through to project completion.
  • The Good Business Charter demonstrates how we treat our people, partners, suppliers, and society more broadly.From fair pay and employee wellbeing to ethical data handling and long-term client partnerships-we believe great research should be underpinned by doing business the right way.

As Alex Brown, Director of Insights at Vision One, explains:

“Maintaining the iso 20252 accreditation is one of our key priorities because we know it gives clients confidence in the integrity and robustness of the work we deliver. Alongside our Good Business Charter accreditation, it reflects our core belief that high-quality insight goes hand in glove with responsible business practice.”

Our recent audit praised Vision One for its strong quality management processes, embedded ethical standards, and a clear commitment to continuous improvement-values that sit at the heart of both ISO 20252 and the Good Business Charter.

Our recent audit praised Vision One’s strong quality management processes, embedded ethical standards and clear commitment to continuous improvement – values that sit at the heart of both ISO 20252 and the Good Business Charter. Robert Crosby, a spokesperson from Citation ISO Certification.“

“Vision One Research has once again demonstrated a strong and consistent application of ISO 20252 requirements across its research operations. The audit highlighted robust quality management processes, well-embedded ethical standards and a clear commitment to continuous improvement. This successful re-accreditation reflects Vision One Research’s professionalism and dedication to delivering high-quality research outcomes for its clients.”

For organisations choosing a research partner, this combination matters. It means working with an agency that not only delivers reliable, decision-ready insight, but also operates with integrity, fairness and accountability.

If you’re looking for a top market research agency that pairs internationally recognised quality standards with a genuine commitment to good business, we’d love to talk.

👉 Learn more about our Good Business Charter accreditation
👉 Discover what ISO 20252 means for clients