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Evaluate your B2B market through B2B online survey research to grow your brand.
B2B Online Survey Research
Quantitative email and online B2B research is a less intrusive way of gathering valuable customer feedback. Business decision-makers are very busy professionals and often lack the time (and inclination) to participate in the research. However, millions of businesses have signed up to take part in research via panels – and we have access to the largest numbers around the world. Examples of some of the audiences we can reach are;
- Self-employed and small business owners
- IT Directors and decision-makers
- Marketing managers and directors
- cSuite (CFO, CMO, CEO etc)
- Procurement professionals
Ultimately, online B2B research not only saves time and money but also produces better and more engaged responses. It is also excellent for businesses which keep their eye on sustainability and the environment due to the fact no travel is involved. Online B2B research is our preferred approach, given our ambition to become Net Zero by 2026.
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Why do B2B brands need Online Research?
B2B Online Research has always been the preferred data collection methodology for the B2B market when feedback, satisfaction and evaluations are needed. There are many benefits to conducting B2B Online Surveys, from reducing the costs, saving the staff and customers time and improving the business workflow.
B2B Online Surveys amongst your target audience are completed easily through email invitations, as they have an established relationship with your business already. Therefore, they are more likely to open and complete a survey.
If you are looking to speak to the potential target audience or non-members, then we can target the right people using our expert team of recruitment and panels, where we can reach those hard-to-find areas, speaking directly to the decision-makers to produce actionable insights. The panellists we have access to stretch globally, with a profile created to understand their professional attributes and behaviours.
Benefits Of B2B Online Surveys
With access to millions of decision-makers around the world, B2B online surveys offer value for money compared to other methods.
Online surveys are the quickest way to get real-time feedback from business decisio-makers around the world in any language.
B2B Online surveys are a safe environment for the participants, and the data they provide is protected
Using an independent research agency ensures your clients provide more impartial and unbiased options for more accurate results.
Additional Online Research Methods
We offer a wide range of business and B2B online research services to improve business and marketing strategies. From Online Focus Groups and In-Depth Interviews to brand tracking and Segmentation studies, we have you covered.
If the market is an extremely challenging sector, then the chances of an online survey generating enough data to warrant enough responses are slim. That is where we would suggest a different form of B2B Online Research, such as Online Focus Groups or In-Depth Interviews.
BrandVision is our pioneering brand tracking research tool. Unlike another traditional brand tracking product, our innovative approach uniquely focuses on the metrics that drive growth.
Many companies lose over 45% of their customers every five years, showing brands why customer satisfaction should be valued and considered if a brand wants to succeed.
We have the research and analysis tools to help our clients segment their market and develop customer personas for targeting purposes. Segmentation helps improving marketing effectiveness, profitability and communication strategies.
B2B Online surveys have become the preferred data collection methodology for most businesses where feedback, satisfaction and evaluations are needed.
B2B Online and email surveys amongst your customers or target audience are completed easily through email invitations or survey invitations. ,
If you are looking to speak to the potential target audience or non-members, then we can target the right people using our expert team of recruitment team who can reach those hard-to-find audiences, The panellists we have access to stretch globally, with a profile created to understand their professional attributes and behaviours.
More and more companies realise the power of online research. Traditionally B2B projects take time to complete. Online methodologies collect responses quickly, sometimes in a matter of days rather than weeks or even months!
Not all business issues can be solved solely through online research, but the vast majority can. Saving you money. At Vision One we tailor the specific methodology we need to uncover the insights to help you make decisions. We will utilise online and offline approaches to ensure you get the best value for money without compromise!
As with all B2B research we specialise in talking to hard-to-reach and niche customers, whether they are CEOs, FDs in specific industries or experts and commentators from around the world, our research ensures you are making the right decisions.
With advancements in online meeting services like Teams and Zoom, we also offer online B2B qualitative research – one of the fastest-growing methodologies in B2B research.