The DiscoveryBus

Discovery Bus Omnibus Survey Vision One

The DiscoveryBus

UK Omnibus Surveys

DiscoveryBus - Omnibus survey research from Vision One

Vision One is a specialist UK research agency offering low-cost Omnibus surveys. The DiscoveryBus service is Vision One’s entry-level online omnibus survey research service for companies looking for a quick turnaround of their research surveys. 

DiscoveryBus is ideal for short United Kingdom (UK) and International surveys, therefore ideally suited to questionnaires with up to fifteen questions. It is highly cost-effective and prices are less than £300 per question for 1,000 responses or £350 for 2,000 questionnaire responses.

For example, our award-winning DiscoverBus team provides you with a skilled research team who’ll help you through the process and carry out each stage of your research. For instance, this includes; questionnaire design, scripting, sample selection, fieldwork, production of results. Meaning if you required expert analysis to help you with interpreting the results for more complex projects or help with questionnaire design these services are available at an additional cost.

Finally, our omnibus survey experts are always at hand if you need any help. Therefore you can relax in the knowledge that we will deliver your results on time.

Custom Surveys

We also offer omnibus survey services with niche audiences including B2B and B2C audiences. Niche markets include; Families with kids, specific age ranges, gender, location, medical conditions, hobbies and more. Pricing varies depending on incidence and incentive for this reason please see our rate card for more details.

Omnibus Survey Key Features

1,000 or 2,000 nationally representative sample

3-5 day turnaround

Flexible Omnibus (no specific dates)

Raw data and tables included

No minimum number of questions

Optional top-line report

What's Included

1000 Adults2,000 AdultsCustom Survey
From £280 Per QuestionFrom £330 Per Question£3-6K Per Survey
Free Questionnaire DesignFree Questionnaire DesignSample size as required
Set up fee £300Set Up Fee £300Profile specific segments
Output in Excel or SPSSOutput in Excel or SPSSUnlimited cross-tabs
Two-cross-breaks includedFour-cross-breaks includedManagement Summary
and premium support

So you’re in safe hands! For example, Vision One is an ISO accredited award-winning agency and recent winners of the The Drum Awards. We are also MRS Company Partners and members of the UK Market Research Society.

So, if you have a research enquiry and would therefore like someone to contact you about our Omnibus studies or any other research, then please call us on 0203 693 3150 or send us a message. We look forward to hearing from you.

Related Research News

Online Surveys and Statistics

According to the latest UK statistics for May 2017 from the Office of National Statistics, 89% of adults in the UK had recently used the internet (in the last 3 months), up from 88% in 2016; while 9% had never used the internet, down from 10% in 2016.

The internet is typically the most cost effective way to run a market research survey. It can collect robust and nationally representative data in a very short time frame. Online research allows the respondents to answer surveys truthfully, without time pressure or influence from the interviewer – so can lead to better quality data.

Our omnibus survey UK panel has over 70,000 members. Panelists can opt to answer all surveys – but will be filtered out if a survey is not relevant to them.

Question Types

We offer a wide range of question types, including; single and multiple response, sliding scales, grids and open ended questions.

Our surveys can incorporate multimedia stimulus including video and audio. This makes our surveys ideal for a wide range of purposes such as product testing, packaging, communication  research (e.g. advertising pre and post-testing).


Tables can be provided in a variety of formats, typically  Word, Excel and SPSS. As standard, you will receive two demographic breakdowns (usually age and gender ) as part of the survey package and providing they have been requested beforehand, we can also offer a wide range of splits, varying from household income to which supermarket the respondent shops in.

A management summary is available for a small fee. This includes graphs and charts and expert interpretation.