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Housing Research for Private and Social Sectors

Housing Research partners - Here to help you grow and create happy customers

Onward Living Housing Case Study by Vision One

Residential and Social Housing Research Experts

Our world is evolving, and our needs are changing. This is perhaps most evident in the housing sector.

We appreciate the challenges facing both the current and future housing market – the struggle to keep up with the demand for homes that satisfy multiple complex needs. The ability to provide optimal environments that satisfy on multiple levels. Whether it be affordable housing, apartments, complexes with high-quality amenities or new-builds. That is where Housing Research comes in.

We’re focused on providing you with laser-sharp and actionable insights that are based on quality, robust research. We help you to understand your customers, their needs, and their aspirations – helping you to make better strategic decisions. What do they need? How do they feel? What’s important to them?

 

Produce Actionable Insights Today

Client Testimonials

Why Vision One

Join the hundreds of businesses and housing providers that have succeeded through our actionable research insights. We use a range of both traditional and innovative research approaches with tenants and residents; it’s the best way to really explore attitudes, perceptions, preferences and needs.

Taylor Wimpey
Onward Living
Wandle

Housing Research Methods & Solutions

Depending on your project, our in-house toolbox of resources includes:

Research Company - VIsion One
London Research Agency - Vision One Market Research
International
Qualitative Research

Expert qualitative researchers who have the expertise to investigate the most challenging subjects through focus groups, depth interviewing, ethnography, eye-tracking.

Customer Satisfaction

Customer Satisfaction (aka cSat) studies are a popular way of understanding the customer experience and customer service.

We use a range of methods to explore different facets of customer satisfaction from focus groups and depth interivews, to cSat surveys, observation and even Social Listening.

Co-creation and NPD

National field team with vast experience of managing face-to-face interviewing and self-completion and postal surveys in housing and residential market research.

Customer Segmentation & Data Analysis

Customer Segmentation  breaks your target audience  into smaller and  more discreet groups segments to enable you to optimise your service and communications offering.  Segmentation approaches include: demographics, attitudes, needs, values, behaviours and geography

Satisfaction Guaranteed

As three-time winners of Best Market Research Agency (The Drum Awards), we take quality seriously and are proud to be one of only a few to hold the prestigious, internationally, recognised ISO 20252:2012 quality accreditation.

We offer creativity, quality, commitment, and detailed knowledge of the housing sector. We push the boundaries, explore new ground and deliver game-changing insights that deliver fresh perspective.

Whether your business is in construction, social housing, student accommodation, retirement living, estate agents or placemaking, our team of research with their innovative tools will give you the insights you need.

WHY VISION ONE?

Vision One Award Winning Agency

Meet Our Expert Team

Kendra Furey Client Success Manager Vision One
Kendra Furey | Client Success Manager

Head of Client Success

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Adam Lunt Client Development Manager Vision One
Adam Lunt

Head of Client Development

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Charlotte Baird Head of Qualitative Vision One
Charlotte Baird

Head Of Qualitative

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Alex Brown Head of Operations Vision One
Alex Brown

Director of Insights

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Turbocharged Decision-Making

We are quick, responsive, and all our research is customised precisely to your needs, ensuring you get exactly what you need every time.

Email us at mail@visionone.co.uk
Complete the enquiry form.
Or book a meeting below.

 

Powering Business Decisions

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Frequently Asked Questions – Housing Market Research

We deliver a comprehensive suite of housing market research solutions designed to drive strategic growth. Our core tenenat and housing market research services, include;

  • Resident profiling / satisfaction research 
  • Tenant surveys (TSM research and STAR surveys)
  • Research to understand tenant needs and develop services
  • Research with vulnerable audiences (e.g. customers facing economic hardship, long-term unemployed, housebound residents)
  • Resident surveys about where they live and the issues in their area
  • Communications and messaging research
  • B2B Property management and maintenance research
Construction market research – We specialise in researching the construction sector. We work with the full range of construction audiences, such as DIY consumers, tradesmen and senior decision makers within large construction companies and government departments across the glob

Research for Housing Providers and Housing associations
– We provide customer research to enhance resident satisfaction, understand customer needs, improve their products and services and build stronger brands.

Local Authorities and Governments
– Our research helps local authorities and housing associations develop policies through consultation and guides strategic planning for new housing projects.

Letting and Estate Agents Research
– We provide research for the homebuying industry, looking to understand their customers, optimise pricing strategies, develop and measure brand health and the state of sales and rental markets.

Real Estate Developers
– research to identify profitable locations for new developments by analysing population growth, economic conditions, and housing demand.