B2B Survey Research Agency
Quantify your business questions and reveal the journey of your B2B customers with surveys to uncover what they want and need
How B2B Quantitative Works
The B2B buyer journey is very different to that of a consumer. During the B2B purchasing cycle, most decisions go through several people, depending on the organisation’s size. Therefore, any potential business deal is much more complex and needs to be nurtured with various decision-makers and stakeholders.
B2B buying process can take weeks, months or years. This is down to the complexity and the price points being so much higher than traditional consumer purchases.
B2B survey research focuses on understanding, measuring or informing critical business decisions. A range of methods includes email and online surveys along with telephone and mobile surveys.
Client Feedback
“Fantastic service. Will go the extra mile to accommodate your needs and fit within changing timelines and requirements.”
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How B2B Quantitative Generates Insights
At Vision One, we offer a range of quantitative services to help businesses better understand their markets and customers and develop products and services to ensure they have satisfied and loyal customers. Ultimately an insight-driven strategy helps businesses to grow and facilitate this with;
- Brand Development and Tracking
- Social Listening
- Customer Satisfaction, Loyalty and NPS
- Thought Leadership
- Customer Persona Development
- Customer Needs and Value Proposition
- Innovation and Product Development
- Route-To-Market Strategy Development
We will design a tailored program of research to address your business decisions. Using both online and telephone methodologies, we specialise in talking to hard-to-reach and niche customers in specific industries or experts and commentators from around the world. Our research ensures you are always talking to the right people and making the right decisions.
Our B2B Survey Research Services
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Segmenting Customers
B2B Customer Segmentation and Persona development research are a fundamental part of the marketing strategy – we help create unique and powerful segmentation studies.
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Brand Image & Tracking
Your brand image is your main point of differentiation. Understanding how your brand is perceived is essential for evalutating your marketing and tracking your competitors.
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NPD Research
B2B surveys help develop your new product ideas and test your concepts. Our B2B research experts significantly help reduce the risks and costs of failure.
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Book a meeting with Adam today
Would you like to have a quick chat about consumer research with one of our experts? If so please feel free to book an appointment.
Alternatively please give call us on 0203 693 3150 or use the contact button below.